About Us

We believe a bag can carry more than just your laptop, books and other personal belongings.

It can carry love and hope.

PUSO (Tagalog for “heart”) was born from a simple idea: create beautiful, durable, high-quality bags while giving back in a real, transparent way. A bag that is crafted with love, carried with purpose.

Every single PUSO bag you buy sends 10% of the profit - straight to carefully chosen people in needs and charities that fight poverty, protect the environment, and give kids access to education.

Our backpacks are designed to last for years, made from durable and high-quality materials, and built for everyday adventures—whether you’re commuting to work, heading to class, or traveling the world.

Because the longer-lasting bags mean less waste, and that’s good for the planet too.

PUSO isn’t about perfection.

It’s about progress.

It’s about proving that business can be a force for good without compromising on quality or style.

When you carry a PUSO bag, you’re not just carrying your stuff.

You’re carrying a little more heart into the world.

Thank you for being part of the journey.

— The PUSO Ph Team